HomeMy WebLinkAboutItem 12b - Farmers Market Temporary Use Permit
DATE: June 4, 2019
TO: Honorable Mayor and City Council
FROM: Dominic Lazzaretto, City Manager
By: Michael Bruckner, Assistant to the City Manager
SUBJECT: TEMPORARY USE PERMIT NO. TUP 19-07 TO ALLOW A FARMERS’
MARKET AT THE ARCADIA PUBLIC LIBRARY PARKING LOT AS A
RECURRING EVENT BEGINNING ON JULY 28, 2019
Recommendation: Approve
SUMMARY
The attached application was filed by Raw Inspiration (“Applicant”), a registered
501(c)(3) non-profit entity, of Calabasas, CA, for a Temporary Use Permit to produce a
Certified Farmers’ Market (“Market”) at the Arcadia Public Library (“Library”) parking lot
(see the attached application materials, Attachment “A”) for a period of one year from
July 28, 2019, through July 25, 2020. It is recommended that the City Council approve
Temporary Use Permit No. TUP 19-07, subject to the conditions of approval listed in
this staff report, and to allow future Farmers’ Market events at the Arcadia Public Library
to be reviewed administratively.
BACKGROUND
Raw Inspiration approached the City of Arcadia at the request of the Downtown Arcadia
Improvement Association (“DAIA”) to conduct a Farmers’ Market in Arcadia (Attachment
“B”). Raw Inspiration was originally interested in hosting their Market in Downtown
Arcadia; however, due to costly logistical issues and impacts to existing businesses, an
alternative site was recommended. It should also be noted that other operators have
tried to conduct Farmers’ Markets in the Downtown with varying degrees of success.
The Applicant requested that the City review several other additional locations including
the Arcadia Community Center parking lots and the City Hall lawn. Both locations have
existing uses on the weekends, with the former open 7 days a week for community
activities and events, and the latter conflicting with uses at the City soccer field. The
Library front parking lot was recommended as an ideal alternative location due to its
ample parking and easy access, especially when the Library is closed on Sundays. The
Temporary Use Permit No. TUP 19-07 – Farmers’ Market
June 4, 2019
Page 2 of 7
Market will be held in the front parking area of the Library, which is highly visible to
vehicle traffic going both east and west through the City.
DISCUSSION
Raw Inspiration operates over 20 Certified Farmers’ Markets in southern California,
including locally at the Monrovia Street Fair, and the La Cañada Flintridge Farmers’
Market. The Applicant is requesting to produce a Certified Farmers’ Market every
Sunday morning from 9:00 a.m. to 2:00 p.m. beginning July 28, 2019, through July 25,
2020, at the Arcadia Public Library parking lot. Set-up is to begin at 7:00 a.m., with final
clean-up to be completed by 4:00 p.m. The Library is closed on Sundays.
The Market will be similar to other Raw Inspiration markets and will include 20-30
vendors, featuring flowers, prepackaged and prepared foods, fresh produce, artisanal
breads, cheeses, meats, oils, and other craft vendors. Raw Inspiration will also provide
a fully-trained manager to oversee the operation of the Market. The attached site plan
provides an overview of the expected layout of the Market. The manager will run the
Market during operating hours according to prescribed rules, regulations, and
conditions.
The Applicant will provide accessible restrooms during the event and will coordinate the
removal of the restrooms by the time the Library resumes operations on Monday
morning. The Applicant will also be responsible for ensuring that the Library parking lot
is clean and all trash and trash bins have been removed by the time the Library
resumes operations. This includes taking pictures of the parking lot before and after the
event. Should the area not be cleaned, Public Works Services staff will clean the
affected areas at a cost to the Applicant as described in the Conditions of Approval.
The Applicant will also be responsible for closing the entrances to the tented areas of
the Library parking lot to ensure a safe environment. The Ar cadia Police Department
has recommended that a vehicle be parked at the entrance to the Library parking lot off
of Santa Anita Avenue and another vehicle barrier at the west end of the Library’s front
parking area. The Applicant is also required to post pa rade barricades in front of the
vehicle closures. Further, the Applicant requires all their vendors to provide a certified
white fire retardant tent canopy to not only ensure public safety but also a nice aesthetic
for their events.
Parking will be available in the west Library parking lot and sufficient parking is available
for vendors and an estimated 100-500 attending patrons during the course of the
Market. The City has contacted the Arcadia Masonic Lodge regarding the event and
they do not anticipate any conflicts with their programming. The City will provide
directional street signage at a cost to the Applicant for the first several months of the
Market to help inform drivers on how to access event parking. No additional parking
control methods are suggested at this time. Should there be issues or concerns that
Temporary Use Permit No. TUP 19-07 – Farmers’ Market
June 4, 2019
Page 3 of 7
arise, the City does reserve the right to add additional terms and conditions to help
manage the flow of parking at a cost to the Applicant.
The Applicant is not permitted to place any signs in the public rights-of-way, on any
street lights, or utility posts without prior approval from the City. Raw Inspiration will be
responsible for marketing and advertising the Market to the broader Arcadia community.
A sample of their marketing materials is attached (Attachment “C"). The City will help
promote the event through its traditional public outreach channels, including the City
Newsletter, Hot Sheet, website, and social media. The City will provide noticing to
adjacent property owners regarding the event.
Raw Inspiration has run numerous successful and safe events for several years and
there have been no concerns or issues with their past events. This permit is for a term
of 12 months so that the City and Ra w Inspiration can determine whether this is a
successful venture and partnership. Should it prove fruitful, to expedite future
applications, it is recommended that future Farmers’ Markets at the Arcadia Public
Library be authorized for administrative approval by the Development Services Director,
unless significant operational changes are proposed.
The following Conditions of Approval are recommended:
1. The special event is approved for operating hours of 9:00 a.m. to 2:00 p.m . on
Sundays at the Arcadia Public Library parking lot. Event set-up shall begin by 7:00
a.m. and post-event clean up shall be completed by 4:00 p.m.
2. This permit shall be valid for fifty-two (52) days from July 28, 2019, through July 25,
2020, for a period of 12 months.
3. No signs are permitted in public rights-of-way, on any street lights, or utility posts
without prior approval from the Development Services Director or their designee. If
a sign has been installed without approval or is otherwise prohibited, the sign ma y
be immediately removed by City personnel.
4. All event vendors shall be required to submit a copy of their seller’s permit directly
to Raw Inspiration. Raw Inspiration shall then submit a final list of all event vendors
and a copy each seller’s permit to the Business License Division no later than one
week prior to each Market.
5. All trash and debris that results from this event shall be removed by the Applicant
immediately following the end of the event. Should trash and debris remain after the
event, at the discretion of the Public Works Services Director, street sweeping may
occur at the Arcadia Public Library at a cost of $147/hr ., and assessed to the
Applicant.
Temporary Use Permit No. TUP 19-07 – Farmers’ Market
June 4, 2019
Page 4 of 7
6. The City will provide directional signage by digital message board during hours of
operation for a period to be determined by the Police Chief, Development Services
Director, Public Works Services Director, or their designees at a cost of $9.76/hr.,
and assessed to the Applicant.
7. The Applicant shall provide accessible restrooms during the event. The restrooms
shall be placed no earlier than 6:00PM on Saturday and shall be removed no later
than 8:00AM on Monday.
8. The Applicant shall provide hard closures by use of vehicle at the entrance to the
Library parking lot off of Santa Anita Blvd. and another vehicle barrier at the west
end of the Library’s front parking area. The Applicant shall also post parade
barricades in front of the vehicle closures.
9. The Arcadia Police Department will assign Volunte ers in Policing (“VIP”s) to the
event as needed for parking and traffic control. Additional Police Department
personnel shall be added at the discretion of the Arcadia Chief of Police, or
designee.
10. The Applicant shall obtain all required permits and comply with all Los Angeles
County Department of Public Health requirements for community events, including
but not limited to, a Community Event Organizer Permit and a Temporary Food
Facility Permit. Additional outdoor cooking regulations include:
a. Cooking must take place at least 18 inches away from tents and other
combustible materials.
b. No combustible materials are allowed underneath cooking equipment such as
cardboard of plastic mats.
c. A Class K of 40BC fire extinguisher is required for tents with cooking
operations.
d. Tents with cooking operations shall be spaced at a minimum of 10 feet from
other tents.
e. All other tents (10’ x 10’) can be grouped up to 700 sq. ft., or 7 maximum. A
12 foot fire break is then required between the groupings
11. All future Raw Inspiration events proposed at the Arcadia Public Library shall be
subject to administrative approval of a Temporary Use Permit by the Development
Services Director, or their designee. A City Council hearing shall not be required for
these events, unless significant operational changes are proposed, or if required by
the Development Services Director; in which case, the application may be referred
to the City Council.
12. Noncompliance by the Applicant with any Arcadia Municipal Code provisions or the
provisions and Conditions of Approval for TUP 19-07 shall be grounds for
Temporary Use Permit No. TUP 19-07 – Farmers’ Market
June 4, 2019
Page 5 of 7
immediate suspension or revocation of any approvals, which could result in the
closing and/or cancellation of the event. Any problems identified by the
Development Services Director may be bro ught forward to the City Council for
consideration of possible permit revocation or additions/modification s of the
Conditions of Approval. Prior to the submittal of such possible permit revocation or
additions/modifications of the Conditions of Approval to the City Council, the
Development Services Director may modify or add Conditions of Approval, subject
to appeal to the City Council.
13. The Applicant shall defend, indemnify, and hold harmless the City of Arcadia and its
officials, officers, employees, and agents from and against any claim, action, or
proceeding against the City of Arcadia, its officials, officers, employees or agents to
attack, set aside, void, or annul any approval or conditional approval of the City of
Arcadia concerning this project and/or land use decision, including but not limited to
any approval or conditional approval of the City Council, Planning Commission, or
City Staff, which action is brought within the time period provided for in Government
Code Section 66499.37 or other provision of law applicable to this project or
decision. The City shall promptly notify the Applicant of any claim, action, or
proceeding concerning the project and/or land use decision and the City shall
cooperate fully in the defense of the matter. T he City reserves the right, at its own
option, to choose its own attorney to represent the City, its officials, officers,
employees, and agents in the defense of the matter.
14. All approved insurance certificates are to be submitted no later than June 28, 2019.
The Applicant shall provide and maintain appropriate insurance coverages as
required by the City of Arcadia. The City of Arcadia, its officials, officers, and
employees shall be covered as Additional Insureds.
15. The City reserves the right to make any and all necessary changes to the event
scope, time, facilities, and other requirements and uses at its sole discretion.
Should this result in additional City service requirements and costs, the City will
notify and assess the Applicant.
16. The City reserves the right to revoke this permit at any time with or without cause.
17. All fees assessed to the Applicant are due and payable by the Applicant to the City
within 30 days.
18. Approval of TUP 19-07 shall not take effect unless the Applicant has executed and
filed with the City before June 28, 2019, an Acceptance Form available from the
City Manager’s Office to indicate acceptance of the Conditions of Approval.
Temporary Use Permit No. TUP 19-07 – Farmers’ Market
June 4, 2019
Page 6 of 7
Findings
Section 9273.1.20.2 of the Arcadia Municipal Code states that a Temporary Use Permit
application is subject to the following four criteria:
1. That the site is adequate in size and shape to accommodate the proposed
Temporary Use Event.
Findings of Fact: The Arcadia Public Library parking lot is large enough to host an
event of this size, provides reasonable access to public parking, and all parking is a
short walk to the event. The ingress and egress points for vehicles and other traffic
are not in conflict with the proposed layout of the use and sufficient barriers have
been proposed to ensure the safety of all.
2. That the proposed Temporary Use or Event will not adversely interfere with existing
uses on the subject property; and will not impede or adversely impact pedestrian
access ways and/or vehicular circulation patterns.
Findings of Fact: The Arcadia Public Library is closed on Sundays, and no
additional uses are programmed at this location. Pedestrian access and vehicle
patterns on the adjacent streets will not be impacted by the event.
3. That the Temporary Use or Event will not result in a significant adverse impact on
any adjacent property.
Findings of Fact: The only property potentially impacted by the event is the
Arcadia Masonic Lodge. The Lodge has their own parking lot in the rear of their
building. The Lodge is used as an event space from time to time , but sufficient
parking is available in the surrounding parking lots to accommodate a dual use
scenario.
4. That by requiring certain safeguards as conditions of approval, the proposed
Temporary Use or Event will not be detrimental to the public health, safety and
welfare.
Findings of Fact: The Market will comply with all applicable health codes, and the
set-up is subject to approval by the Fire Department, Police Department, and
Development Services Department. Conditions of Approval have been proposed in
order to protect the public health, safety, an d welfare and are incorporated herein
by reference.
Temporary Use Permit No. TUP 19-07 – Farmers’ Market
June 4, 2019
Page 7 of 7
ENVIRONMENTAL IMPACT
This project is Categorically Exempt from the California Environmental Qualit y Act
(“CEQA”) under Section 15304(e) of the CEQA Guidelines as a temporary use of land
having negligible or no permanent effects on the environment. A Preliminary Exemption
Assessment is attached (Attachment “D”).
FISCAL IMPACT
The proposed Temporary Use Permit will have no significant fiscal impact on the City’s
General Fund. Should additional services be required for production of the event, the
Applicant will be charged for services determined by the City per the City’s adopted Fee
Schedule. Vendors will be required to pay applicable business license fees and to
collect and remit sales and use taxes. These revenues are expected to be nominal.
RECOMMENDATION
It is recommended that the City Council approve Temporary Use Permit No. TUP 19 -07
to allow a Farmers’ Market at the Arcadia Public Library parking lot as a recurring event
beginning on July 28, 2019.
Attachment “A” – Temporary Use Permit Application
Attachment “B” – DAIA Letter
Attachment “C” – California Certified Farmers Marketing Material
Attachment “D” – Preliminary Exemption Assessment
F A R M E R S M A R K E T S
E S T . 1 9 9 8
C a l i f o r n i a C e r t i f i e d
U N P A R A L L E L E D F A R M E R S M A R K E T S
C A L I F O R N I A C E R T I F I E D
F A R M E R S M A R K E T S
O U R L O O K
C A L I F O R N I A C E R T I F I E D
F A R M E R S M A R K E T S
O U R L O O K
C A L I F O R N I A C E R T I F I E D
F A R M E R S M A R K E T
O U R L O O K
O U R M A R K E T D E T A I L S L O C A T I O N S
C A L A B A S A S
L A C A N A D A F L I N T R I D G E
D O W N E Y
B R E N T W O O D
C H A N N E L I S L A N D S H A R B O R
P A C I F I C P A L I S A D E S
P A L I S A D E S H I G H L A N D S
L A R C H M O N T V I L L A G E
M E L R O S E P L A C E
W E S T L A K E V I L L A G E
C S U N O R T H R I D G E
C S U F U L L E R T O N
S H E R M A N O A K S
P E R S H I N G S Q U A R E
M I R A C L E M I L E
U S C
C E N T U R Y C I T Y
F I G @ 7 T H
H O W A R D H U G H E S
L A N C A S T E R
B A N K O F A M E R I C A
M O N R O V I A S T R E E T F A I R & M A R K E T
W E E K D A Y
M A R K E T S
W E E K E N D
M A R K E T S
Socially Speaking
Combined Facebook
Likes: 22 market pages
Instagram Followers Combined Facebook
Market Followers
C A L I F O R N I A C E R T I F I E D F A R M E R S M A R K E T S 2 0 1 9
28,00029,2543,791
California Certified Farmers Markets utilizes a plethora of social engagement tools
and apps to connect with our market communities & neighborhoods.
Instagram, Yelp, Google Places, NextDoor, Facebook, Event Brite are just a few tools
that we use regularly to engage, measure, and continuously improve
our customers market experiences and expectations.
SOCIALLY SPEAKING
#melroseplacefarmersmarket
C A L I F O R N I A C E R T I F I E D F A R M E R S M A R K E T S 2 0 1 9
"Here is a secret The best roses are sold at the Melrose Place Farmers Market on Sunday"
@CCFMINC
"My favorite part of Sunday is going to the Farmers Market I always get fresh strawberries and flowers :) "
-Mika Newton
-The Parisienne in LA
T h o u g h t f u l l y c o m p o s e d m a r k e t s w i t h t h e "f r i e n d l i e s t v e n d o r s o f a n y f a r m e r s m a r k e t
a r o u n d ." T h e s e a r e j u s t a f e w w a y s o u r m a r k e t p a t r o n s l i k e t o d e s c r i b e
C a l i f o r n i a C e r t i f i e d F a r m e r s M a r k e t s .
E a c h w e e k , o u r m a r k e t s p o p u p i n v a r i o u s l o c a t i o n s t o g r e e t t h e c o m m u n i t y a n d
c r e a t e a m a g i c a l h u s t l e & b u s t l e a m o n g s t
f r e s h l y p i c k e d S o C a l f r u i t s , v e g g i e s , a n d f r e s h l y c u t f l o w e r s .
W e a r e a p r o u d s t a n d i n g m e m b e r o f o u r c o m m u n i t i e s .
The best place to be
on a Sunday morning."
"
-T err i D ., Y e l p
#westlakevillagefarmersmarket
SOCIALLY SPEAKING
"L o v e o u r l o cal farm er s m a rk e t ! J ust b ou g h t th e best
f r u i t ! T h e start of t he s t on e fruit s e a s o n . ❤ Mad e a
wo nder fu l Me m o rial D a y f ru it s a l ad! Lo v e mak i n g i t a
f un star t to o ur S un d a y s i n t h e Co n e jo Val l e y ."
-S un n y J o dyO'N e ill ; F a cebo ok R e v i e wVoted Best Farmers Market Multiple Years
V E N T U R A C O U N T Y
"V e ndo r s are k no wled g e a b l e an d f ri e nd l y . Gr e at
s e l e c t io n b u t get t he r e early fo r t he b e s t c h o ic e s o f
p r odu c t s . Th e y hav e m y d u c k e g g s wh e n th e hen s ar e
l a y i n g t o o . :)"
-Amy Tel l io ; Fac e b oo k R e vi e w
"I l ove i t here. A l wa ys fi nd w h a t I n e e d h a v e t h e bes t
f lo wer s p a s t r i e s fresh vegg ies t r i a l m i x a nd s o m u c h
m or e !"
-T i f fan y Kenn e d y ; F a ceb o o k R e v i e w
WESTLAKE VILLAGE
C O M M U N I T Y I M P A C T
CALIFORNIA CERTIFIED
FARMERS MARKETS
PARTNERSHIP WITH
FOOD FORWARD
In 2014, Raw Inspiration partnered with Food
Forward to help recover excess produce...in the
LA area.
100% of these donations go to local food
pantries or other hunger relief organizations
where fresh, healthy produce is generally
lacking.
These donations from our Farmers Markets
help make significant improvements in the
health and livelihood of the people receiving
the donations.
COMBINED MARKET
CONTRIBUTIONS
2014 - MAY 2019:
731,717 LBS
First Sundays are Kids Day! Kids get VIP access
to the market which includes special check'ins
at various booths, for prizes, gifts, learning &
more!
Special pop-up events happen seasonally
throughout the year to keep the community
engaged with enjoyable events centered
around family & friends - connection &
learning.
T H E F A R M E R S M A R K E T • C O M M U N I T Y E N G A G E M E N T
SUMMER
OF
FUN
WATERMELON
EATING CONTEST
SOAPBOX
D E R B Y
"ON YOUR MARK!"
#b e s t s u m m e r e v e r !
Join together for a memorable experience
celebrating Mom! Reservations are available &
include tea, cucumber sandwiches, scones,
sweet treats, and a complimentary family
photo.
Mothers Day Tea Party
T H E F A R M E R S M A R K E T • C O M M U N I T Y E N G A G E M E N T
Meet a series of your local farmers & hear
about their adventures in farming and
takeaways that you can apply to your home
garden! First Fridays 1pm
'The Farmers Beet'
Workshop
Make seed bombs to pollinate beautiful native
flowers anywhere! Free workshop from 10-12
pm at Calabasas Farmers Market!
Kid's Garden Craft & Inspiration
Create your own pre-sprouted bulb pot.
Create spring inside your home & learn about
the wonderful world of bulbs. Price includes 5
bulbs, annuals, container & step by step
instruction.
Spring Inspiration Bulb
Workshop
Meet Santa & get a complimentary photo!
Enjoy free hot chocolate & candy cane!
Reserve your spot now! Space is limited!
Santa Portraits
T H E F A R M E R S M A R K E T • C O M M U N I T Y E N G A G E M E N T
Hosted by: Blue Table • Fun for the whole
family! Decorate your own gingerbread house
with Blue Tables' chef!
Visit with Santa!
Full table reservations available.
Gingerbread Workshop
Make your own reindeer food!
Kits provided by a local merchant.
Kid's Club Craft!
Celebrity floral designer, Nora Mayes joins the
market for a very special demo on Wreath
decorating. Utilizing fresh flowers, herbs &
ornaments.
DIY Wreath Bar
"meet me at the market!"
CALIFORNIA CERTIFIED
FARMERS MARKETS
2019
Preliminary Exemption Assessment FORM “A”
PRELIMINARY EXEMPTION ASSESSMENT
1. Name or description of project: TUP 19-07 - Conditional Use Permit with a Categorical
Exemption under the California Quality Act ("CEQA") Section
15304(e) to allow a temporary use of land having negligible or
no permanent effects on the environment.
2. Project Location – Identify street
address and cross streets or
attach a map showing project site
(preferably a USGS 15’ or 7 1/2’
topographical map identified by
quadrangle name):
20 W. Duarte Rd.
(cross streets: Duarte Rd. and Santa Anita Ave.)
3. Entity or person undertaking
project:
A.
B. Other (Private)
(1) Name Raw Inspiration
(2) Address 23501 Park Sorrento, Suite 106
Calabasas, CA 91302
4. Staff Determination:
The Lead Agency’s Staff, having undertaken and completed a preliminary review of this project in
accordance with the Lead Agency's "Local Guidelines for Implementing the California Environmental
Quality Act (CEQA)" has concluded that this project does not require further environmental
assessment because:
a. The proposed action does not constitute a project under CEQA.
b. The project is a Ministerial Project.
c. The project is an Emergency Project.
d. The project constitutes a feasibility or planning study.
e. The project is categorically exempt.
Applicable Exemption Class: 15301(e) – Class 4 (Minor Alterations to Land)
f. The project is statutorily exempt.
Applicable Exemption:
g. The project is otherwise
exempt on the following basis:
h. The project involves another public agency which constitutes the Lead Agency.
Name of Lead Agency:
Date:
May 21, 2019
Staff:
Michael Bruckner, Assistant to City Manager